Home > Reading Notes, Uncategorized > Organizational Communication (Chapter 5)

Organizational Communication (Chapter 5)

It is very important to make decisions that align employee PERFORMANCE with reputational interests.

Here are some tips to execute these practices.

1.  Communicate strategies via commander’s intent.

2.  Stay on the message in words and actions.

3.  Rally around a cause in times of trouble.

4.  Practice “delivering the brand” before a customer encounter

Source:  Reputation Management

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