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A Look at Coming Up PR Podcast

November 2, 2010 7 comments

I listened to Coming Up PR podcast.  This podcast centers on public relations and especially students that are interested in public relations.  This exact podcast was about the topic of investor relations.  The public relations professional that they interviewed was a professional in this field. 

Catalina Dorobetti said that in investor relations the main goal is not to pitch the media.  Her main goal for investor relations is financial reporting.  She stated that in this field financial knowledge is beneficial but not a must.  She seemed to think that a communications background is more important.  She also says that social media is very useful.  I would have to agree because social media is taking over most forms of public relations.  Proofreading is something that can make or break a company. 

I really liked this certain podcast because it really appeals to public relations student.  Even though this podcast was presented in a relaxed format, it really gave good information in their question and answer format.  I think it is cool for listeners to hear a different side of public relations.  This podcast is not put out by an older generation which is good but can turn some of the younger generation away.  I think a younger more current format and style can help relate to a younger public relations generation. 

The more podcasts I listened to the more I gained respect for Coming up PR.  Their podcasts are entertaining and actually hold my attention more than most other podcasts.  I gain a lot of insight on different topics in the world of public relations as well as other fields related to public relations.

Overall, I would recommend this podcast to other PR students.  I think it would be beneficial for them to listen.

Categories: Topics of the Week

Global Corporation Communications

November 2, 2010 Leave a comment

Think GLOBAL, act LOCAL

-Credibility and trust are at the core of Global Corporation Communications.

-Staff in Global communications should be centralized.

-Practicioners must relate message to audience. 

-The Internet is essential to use for fast communication and unity of message.

-Knowledge of different cultures and practices are key in keeping quality relations with foreign countries.

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